by Nadia | Jan 26, 2025 | Marketing
How collaboration transforms teams, enhances customer experiences, and drives results. Over the past two years, I’ve been on a transformative journey to reshape how marketing operates within my company. The inspiration for this newsletter came from the...
by Nadia | Jan 26, 2025 | Marketing, Marketing Tips
Think outside the spreadsheet! Let’s be honest: if you’re knee-deep in numbers and trying to crack the code on the 2025 marketing budget, you’re in good company. November crept up fast, and here we are—frantically balancing spreadsheets, pondering campaign...
by Nadia | Jan 26, 2025 | Marketing, Trade shows
A Guide to Crafting Engaging Spaces for Trade Shows A space that communicates: the essence of a successful booth lies in this statement. Space is all about relationships: between full and empty, inside and outside, words and silence, its physical essence and our...
by Nadia | Jan 26, 2025 | Communication, Marketing
Brief and Mighty: How Clear Direction Leads to Extraordinary Results Partnering with external experts can supercharge your marketing projects. But without a clear roadmap, even the best collaborations can crash and burn. That’s where a rock-solid brief comes in....
by Nadia | Jan 26, 2025 | Marketing
A definition of Marketing The purpose of this newsletter is to share tips and lessons learned working as a marketing manager in a B2B company; that’s why I want to start this editorial project with the definition of marketing that leads my actions: Marketing is...
